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Kindle customers discussions demoted

One interesting change at the Kindle site at Amazon based on the new reader is that the Kindle customer discussion forum, which originally was a top submenu item, has now been demoted to the vague bottom reaches of the web page.

Where the discussion forums originally focused on the wonder of the Kindle, recent discussions have been more critical of the device, the book prices, and Amazon’s lack of support for book formats like ePub. Pesky Kindle owners tend to speak their mind.

Amazon has just discovered what many other companies are discovering: integrating social networking is like failed love, amazingly wonderful at first, but eventually evolving into an urge to gnaw your own arm off in order to escape.

PS: Kindle owners, there’s always theĀ KindleBoards.

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